Long Term Growth of SME from ICT Competencies and Web Presentations

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This publication doesn't include Faculty of Sports Studies. It includes Faculty of Informatics. Official publication website can be found on muni.cz.
Authors

ANTLOVÁ Klára POPELÍNSKÝ Lubomír TANDLER Jindřich

Year of publication 2011
Type Article in Periodical
Magazine / Source E + M Ekonomie a management
MU Faculty or unit

Faculty of Informatics

Citation
Field Informatics
Keywords long-term growth; data mining; web presentations
Description The main goal of this contribution is to explore if there is a correspondence between ICT competencies of SME, their web presentation and long term growth. To solve this task, the authors used various data mining methods and web mining methods which were developed for solving classification and prediction tasks. They employed decision tree classifiers and association rules as well as class outlier detection methods and hierarchical cluster analysis.
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