Empirical Evaluation of Cartographic Visualizations Using Blank Maps: A Pilot Study

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Authors

ŠTĚRBA Zbyněk ŠAŠINKA Čeněk STACHOŇ Zdeněk

Year of publication 2014
Type Conference abstract
MU Faculty or unit

Faculty of Science

Citation
Description The contribution is focused on a possible way of evaluation of cartographic visualizations. Empirical usability testing of newly proposed cartographic visualization is an important step of the mapmaking process. The designed experiment performed a possibility of testing the usability of selected cartographic visualization using a blank map. A standard topographic map and a specific map proposed for transport related tasks were used for the pilot study to examine the proposed testing methodology. An interactive experiment was designed to test differences in perception between both map variants. During the experiment, designed with the MUTEP application, two randomly chosen groups of users were supposed to fulfill several tasks on the map regarding object localization or wayfinding tasks. Respondents were subsequently in the final part asked to mark few desired places on a blank map.
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